Mark and Charlie's Blog

Blog > Mark and Charlie's Blog > The GMO Fight Ripples Down the Food Chain

The GMO Fight Ripples Down the Food Chain

Two years ago, Ben & Jerry's Homemade Inc. initiated a plan to eliminate genetically modified ingredients from its ice cream, an effort to address a nascent consumer backlash and to fulfill its own environmental goals.

This fall, nearly a year behind schedule, it expects to finish phase one, affecting its flavorful "chunks and swirls" like cookie dough and caramel. The only part left to convert: the milk that makes ice cream itself. Thanks to the complexities of sourcing milk deemed free of genetically modified material, that could take five to 10 more years.

"There's a lot more that goes into it than people realize," said Rob Michalak, Ben & Jerry's director of social mission.

Read more: http://online.wsj.com/articles/the-gmo-fight-ripples-down-the-food-chain-1407465378

Other Articles You May Like

A mother in Texas is under fire for a photo showing her 7-year-old daughter riding on the back of a motorcycle. “...
APD says five officers were injured while trying to subdue Eugene Chisolm, 24, Wednesday evening. It started at...
Throughout the Republican Party, from New Hampshire to Florida to California, many leaders, operatives, donors and...
The small-dollar fundraising juggernaut that has kept Bernie Sanders’s insurgent White House bid afloat far longer...
Republican presidential front-runner Donald J. Trump made his first public appearance at a California at rally...